Tue, Jan-07-20, 07:26
|
 |
|
|
Plan: Muscle Centric
Stats: 238/153/160
BF:
Progress: 109%
Location: UK
|
|
For those who may be interested, the following is an email newsletter from Organuary:
Quote:
We're officially one week into Organuary 2020, and the public response has been overwhelmingly positive.
In just a week we've reached 127 page likes on Facebook (with our posts reaching 8,800 people), 200 email subscribers and 492 followers on Twitter.
It might seem like small numbers in comparison to other January campaigns but it's a great start for a grass-roots campaign like this.
And with those grass-roots, there have been a couple of flurries in the media. First up, the Mail on Sunday wrote an article about Organuary that made it online and in print. (see below)
Quote:
Eating kidneys, liver and heart is healthy and will help the environment, doctors say
https://www.dailymail.co.uk/news/ar...octors-say.html
- 'Organuary' is an offal-based alternative to 'Veganuary' with people signing up
- Experts say organ meat is 'a weapon' in the fight against obesity and diabetes
- 'Organ meat, however, is very cheap and very nutritious,' Dr McCormack says
Vegans might want to look away now – because doctors are urging people to tuck into kidneys, liver and oxtail to boost their health and help the environment.
They want to persuade the pizza and pasta generation to try more daring cuts of meat by promoting 'Organuary', an offal-based alternative to the 'Veganuary' initiative that has more than 300,000 people pledging to follow a meat-free diet this month.
Popular during the war years, offal – parts of a butchered animal not attached to the carcass – scarcely appears on dinner plates today, with the average adult eating just five grams a week compared to 50 grams in the 1970s.
But under the slogan 'minimise waste, maximise nutrition', doctors and health experts at the Public Health Collaboration charity are using social media to promote organ meat as a weapon in the fight against obesity and diabetes.
The PHC claims using offal, such as the lambs' hearts pictured, would reduce waste and help the NHS save £500 million a year if type 2 diabetics no longer needed drugs or surgery to treat the disease.
Trustee Dr Joanne McCormack, a Warrington GP who dreamt up 'Organuary', said: 'People these days believe being vegan is best. But you have to have a lot of supplements to be healthy on a vegan diet.
'Organ meat, however, is very cheap and very nutritious. Eating just a little packs a lot of punch nutritionally.
Top chef and author Giancarlo Caldesi, a PHC patron, enjoys eating offal and is backing the initiative after he lost weight and reversed his type 2 diabetes by changing his diet.
He said: 'Offal has so much goodness. I'm not anti-vegan but our bodies intended us to be omnivores.'
PHC director Sam Feltham said a key benefit of the foodstuff, which also includes items such as tripe, tongue and brain, is that it's good value for money.
'We hope this campaign will sow a seed for people to eat it, improve their nutrition and choose offal as a meal option.'
Lamb shanks, for example, cost an average £10 per kilo, compared to lambs' liver at a quarter of the price.
Toni Vernelli, spokesman for Veganuary, said 330,000 people around the world had signed up to this year's campaign.
'We don't see Organuary as being in competition to us,' she said. 'They will probably have a tough job selling their message as a lot of people are squeamish about offal.'
|
Secondly, just this morning, GP and Public Health Collaboration trustee, Dr Joanne McCormack was on BBC Radio Suffolk chatting about Organuary. Feel free to listen on YouTube by clicking here.
All in all, it's been a really good first week for Organuary and we're looking forward to seeing what the rest of the month has in store. If you haven't already be sure to get involved with Organuary by checking out our recommended recipes by clicking here.
And if you want to be absolutely sure that your food was grass-fed then be sure to find your local farmer in the UK via Pasture for Life and in the US via the American Grassfed Association.
With that in mind, we would like to point you to an excellent video by the BBC that interviews Will Harris from White Oak Pasture, which is a livestock farm in the US that manages to absorb more CO2 than it emits. It's a snappy 3 minute video that's good to share with people who might not be aware that this is possible. Watch and share by clicking here.
Thank you for your support and be sure to share your Organuary meals with us online via the social media links.
Best wishes  Team Organuary
|
Last edited by Demi : Tue, Jan-07-20 at 08:12.
|
Linear Mode
