I didn't buy the supplements or go on cruises...at first. For the first two months, I just followed the eating plan and I lost weight. After that, I added supplements (matching locally the recommendations in the FFP book as closely as I could) and I lost weight. After two months of running all over the middle of nowhere (a LOT of ground, I tell you what!
), I started buying the recommended supplements from Unikey.
Guess what?
I lost more weight. In fact, after I reached goal, I continued to lose sizes. (wahoooooooo!) One year after starting FF, I treated myself to the Fat Flush Spa weekend. The year after that, I treated myself to a Fat Flush cruise. Nobody pressured me. However, I'd like to point out that the Fat Flush Forum is Ann Louise Gittleman's site. It's only natural that it would keep folks apprised of cruises, spas, and supplements.
Folks who don't care to know those things, could find a lovely and helpful Fat Flush board at ivillage.
By the way, I met in person many lovely folks I had met virtually at the Forum. Loved the opportunity to meet them as well as thank Ann Louise Gittleman in person.
Perspective.
It's individual.
PS. A neighbor of mine who visited the lowcarber Forum thought it seemed pretty cult-like, too. Lots of "jargon" (WOL, etc.), rants, food police, and the like. Perspective. It all comes down to your point of view.