The good news is the longer you stay away and start really thinking thru alternative coping mechanisms, the less you miss it. Hang in there allow yourself to work thru it. One thing that helped me was this: I really started to buy into a new way of thinking about my choices. Rather than "I am giving up..." I try to look at it as "I am making a choice to eat... to become stronger, live better, and look my best" Making your new food choices a positive affirmation (just tell yourself that until you start to believe it, and you will if you stick with it) helps your head shift gears. Even when interacting with others, saying "I'm making healthier eating choices" sounds better and will elicit more support than "I can't have that..." And I know if I do lapse and have a slice of pizza or a dish of ice cream or something I havent eaten in a long time--it never ever lives up to the memory I had of it. I am always disappointed in the food and myself.

DON'T GIVE UP ON WHAT YOU REALLY WANT FOR WHAT YOU THINK YOU WANT RIGHT NOW.