Well when I moved here the closest TJ's was 220 miles away in Atlanta. A year later one opened 63 miles away in Gainesville (I went there a couple times). Then in late 2013 one opened in Jacksonville Beach a mere 35 miles away.

There is only one Whole Foods in the entire Jacksonville area ~ luckily only 13 miles from me, so I actually get there a bit more often than TJ ~ though 95% of the time I still just go to the local Publix two miles from home.

I'd certainly try a 365 Store if they put one closer to home for me than TJ's, at least to compare. Every other month I have a Pastel Society meeting at a location two miles diwn the road from TJ, so I stop in after my meeting and stock up on things I might want.

At the local shopping center two miles away they are breaking ground for some new construction. Some folks who claim to be in the know say it's going to be a Fresh Market. If so I'm sure I'll visit there also.