Absolutely! Just say "no". Sugar functions like an addictive drug. You have to give it up cold turkey. What helped me was to tell myself that I am not my cravings along with reminding myself that each craving will pass. I just have to ride each craving out, one at a time. Slowly they fade to almost never. Also it's best to not have anything containing sugar in the house. I haven't had anything with sugar in it for years, except for Thanksgiving when my granddaughter makes me a special treat, one serving only. Thanksgiving is not at my house and I don't take any home plus I consider sugar poison. This small once a year dose won't kill me but if I succumbed to the addiction it would.