So you're saying you can substitute Splenda for SomerSweet? Cup for Cup? I am just now starting this WOE and would like to be able to make sweet stuff once in a while for a treat. I do NOT want to buy any "Name" brand products, though. I have been on Atkins for over a year and have pretty much avoided buying anything but the powdered shake mixes -- they were the only ones I liked. I just can't see paying so much more for something just because it has some celebrity's name on it.